All users have the ability to create their own club within Ludum
To create your own club go to the following page: http://app.ludum.com/settings/my-clubs#create
You should now be on a page to build your clubs identity. You will be required to name your club. At the same time you can add your clubs logo, a description and a location for your club.
Press Save to create the club.
Once the club has been created you will become Head Coach of the club and you’ll see it in the dropdown in the sidebar as well as in the my clubs area.